"A lifeless-looking creature with fun erupting all around him" (1988)

Bud Light, sports, manhood and Spuds MacKenzie

This is Throwbacks, a newsletter by me, Michael Weinreb, about sports, history, culture and politics. Welcome to all new readers/subscribers, and if you like what you’re reading, please join the mailing list and share, on social media or through e-mail or however you feel comfortable sharing. (It’s still FREE to join the list: Just click “None” on the “subscribe now” page.) The best way you can help out is by spreading the word and sharing with others. That said, I have set up payment tiers, if you wish to chip in and allow me the time to do a little more research on on these posts—I’ve made them about as cheap as Substack will let me make them, which is $5 a month or $40 a year.

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